Muskegon Rockstock – Branding and Music Festival Website

Muskegon Rockstock – Logos and Web Design

An annual music festival held in Muskegon MI

I’ll start this out with a little story. Approx 6 years back or so I was still making music. I heard about a local music festival that was being started that would be held in Hackley Park. They where calling it Rockstock and there was a contest to design the logo. I went right after it. I felt like I had a pretty good idea. I knew black and white would be the best bet as it is cost effective for the t-shirt designs. I also knew they needed a rock look, which is why I decided to utilize a Les Paul guitar. The coolest looking and best playing guitar for something like 50 years.

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Hennessy’s Irish Pub

New Responsive Website for Hennessy’s Pub in Muskegon, MI

I recently got to build a great new responsive website for Hennessy’s Irish Pub and Restaurant located at 885 Jefferson Street in downtown Muskegon, MI. For those that do not know a Responsive Website refers to a website that changes design wise according to the size of your browser. The reason that is important has to do with the average user breakdowns which are in this day and age spread pretty evenly between normal desktop computers, laptops with smaller screens, tablets with even smaller screens and mobile devices which very dramatically in screen size. A true responsive site will look good on each of these, with different aspect ratios as this site does.

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Search Engine Optimization

231 Graphics – Best SEO in West Michigan?

Just got done running a new ranking report and we are owning a ton of search strings having to do with our industry!

Search Engine Optimization aka SEO is a somewhat tricky thing. There are in fact big differences in white hat and black hat tactics, and the Panda and Penguin algorithm updates by Google within the last two years have changed the industry dramatically. Certain strategies that used to be common practice are now considered to be black hat (Black Hat = Naughty or unacceptable | white hat = all good, no worries).

Today I re-ran a ranking report to see where 231 Graphics and Web Design was sitting, and you will not believe what I found…

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Novak Snurfboard

Novak Snurfboard Muskegon based Snow Surfing Accessories

I recently did a redesign of Novak Snurfboard LLC’s website. Novak Snurfboards are made right hear in Muskegon. They are made of a unbreakable space glass which will withstand the coldest of temperatures while still maintaining their flexible characteristics. I met Bob Novak recently through a mutual friend and was very happy to take on a re-design of his site. The site was up and running, was structured pretty well. It really just needed more pictures showing of the product and Some graphics added in the header area.

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